BDS has worked very closely with the Farnborough International Airshow on building a comprehensive sponsorship strategy based around the FIA’s coveted position in the aerospace industry and ensuring optimal prospect revenue, retention and future expansion.

The Farnborough International Airshow is at the core of the aerospace, aviation and defence industries, bringing together the leading pioneers in those fields in the form of thousands of exhibitors and visitors from all over the world to showcase and view the latest groundbreaking innovations every two years. The FIA provides an unparalleled networking opportunity together with its must-see exhibit and thrilling show.

BDS has not only undertaken an audit of the sponsorship strategy, opportunities and programme, and brought in further market research and industry benchmarking, but has also made recommendations on how sponsors can enhance the visitor experience.

To further strengthen the FIA’s wide-reaching stature and help it reach its full sponsorship potential, BDS is also undertaking a consultancy role with the FIA to fine-tune performance, deliver enhanced value, and set the organisation apart. The consultancy role is primarily focused on non-endemic brands.

To find out more about how BDS can empower your business or event with sponsorship opportunities, get in touch with our team today.

Photo by Sean Alabaster on Unsplash

Last Updated on October 2, 2024